We live in a fast-moving world surrounded by technology that helps us make our lives easier. However that is not everything, to survive in a digital world you have to excel and know how to take advantage of these technologies.
This situation is creating a lot of uncertainty and having a big impact on people’s behavior. This is a change in behavioral and consumption habits and therefore opens up an opportunity for brands to create new habits that favor them.
We have been bombarded with prevention and basic care measures so as not to infect us, but what about companies?
In this article we share some care for business leaders and avoid the contagion of a global recession.
Panic gripped the streets, the quarantine of nations and a feared virus of humanity. In the meantime, the other disease has become apparent: “Infodemia”.
Given the impact of COVID-19, team coordination is a priority to take care of our organizations in different dimensions: talent, excellence in execution and finances.
Marketing is the process of creating value for our customers today and innovation is the process of ensuring that we continue to add value tomorrow. Companies then are organization systems created to create value today and continue to do so tomorrow.