Without a doubt Hot Sale 2020 will not be typical in any way. With most countries in Latin America under confinement measures, what do we expect from this great event to boost e-commerce?
The First World War left us a “must have”: the trench coat created for the soldiers by designer Thomas Burberry and then migrated to our cloakroom. What data and changes in the fashion industry will leave us this modern confinement?
Jorge wakes up early. At his age, sleeping above 6 hours finds it increasingly difficult. A coffee is served while turn on the tablet given to him by his grandson; briefly after begins to browse the digital financial section of the New York Times; pays your taxes online and gives you time to roam Amazon before your calendar notifies you of the video call you’ll have with your child in a few minutes.
This situation is creating a lot of uncertainty and having a big impact on people’s behavior. This is a change in behavioral and consumption habits and therefore opens up an opportunity for brands to create new habits that favor them.
We have been bombarded with prevention and basic care measures so as not to infect us, but what about companies?
In this article we share some care for business leaders and avoid the contagion of a global recession.
Panic gripped the streets, the quarantine of nations and a feared virus of humanity. In the meantime, the other disease has become apparent: “Infodemia”.